• York Rotary

Moving the Masses



Our speaker on July 17th was Egg Cameron, who is Chief Executive of “Move the Masses”.

Egg (who explained during questions that her name was a nickname as child, which she has kept ever since!) outlined the work of her York charity in encouraging people to exercise more. Starting in May 2018, Move the Masses focusses particularly on the more vulnerable who may be reluctant to venture out –even in normal times – and they provide advice and instruction in how to use the 14 outdoor gyms erected by the Council across York, and where to find them.

Their “Move Mates” project, a “walking buddy” befriending scheme to encourage the more vulnerable – of all ages - to venture out for short walks, with a Move the Masses volunteer, was rapidly expanding and proving a great success, with 37 “pairings” by the beginning of this year .

In March, the lockdown had a dramatic effect on their services, of course, and they re-focussed on running 60 on-line fitness sessions, volunteers calling their clients by phone to provide support, shopping help etc, and following up referrals from York Council.


One of the greatest needs developed into a prescription collection and delivery service, which has so far provided 4000 prescription deliveries and continues to grow. The number of volunteers has increased significantly, with over 110 in place now and two full-time employees funded by a grant from Two Ridings Community Foundation.


As the lockdown eases, their regular services – particularly Move Mates – are starting up again and Move the Masses will continue to provide this amazing volunteer-based service across the city. Egg is a member of “Friends of York Rotary” and we are delighted to have this link with her organisation.

A video of some of their activities (which was not able to be played during her talk) can be seen here..


York Rotary News